part 2 of the evaluation

2. How effective is the combination of your main product and ancillary texts?



Our music video relates to my poster and digipak in so many ways, the music video revolves around the idea of being fun and not acting to the extreme, and when they do it will be for a purpose only to make the target audience laugh. Now I feel that the poster and digipak work well together as an advertisement scheme to promote a new band to the media industry as well as the target audience.



The idea of both the poster and the digipak being a theme of pop art was a really good idea because then it makes the name stand out to the extreme, it creates the title ‘boyz with bowz’ to have more of an understanding. The idea of the boys wearing bows was to promote a new smart idea, rather than men wearing ties boys wear bows, creating an identity of the bows being fun, leading to a theme to be worn by fans at the gigs of the band. Each color represents the characters in the band, this needed to be shown as much as possible for the band to succeed.